Ministry of Health &
Family Welfare, in consultation with the Ministry of Information &
Broadcasting, has agreed to amend the Notification issued vide GSR
786(E) dated 27.10.2011 regarding steps to be taken by the film industry
while depicting smoking scenes in their films.
As per provisions of the amended draft notification agreed to by the two
Ministries, anti-tobacco health spots of minimum 30 seconds shall be
displayed at the beginning and middle of the films displaying tobacco
products or their use. Also, an audio-visual disclaimer of minimum 20
seconds on the ill-effects of tobacco use shall be displayed at the
beginning and middle of the films displaying tobacco products or their
use. Ministry of Health & Family Welfare has agreed to bear all the
costs relating to production of such health spots and disclaimers. These
health spots and disclaimers prepared by the Ministry of Health & Family
Welfare will be provided to the Central Board of Film Certification in
digital beta format for distribution to the filmmakers at the time of
their application for certification.
In addition to the health spots and disclaimers, the films showing use
of the tobacco products shall also be required to display an
anti-tobacco health warning in the form of a static message during the
period of display of the tobacco products or their use in the films.
It has been agreed between the two Ministries to drop the clause that
necessitated “UA” Certification for the films showing tobacco products
or their use. Films showing use of tobacco products will now not be
considered for “UA” certification on this ground alone.
Ministry of Health & Family Welfare has issued revised Notification in